We are a society enamored with natural products. From household cleaners to pet supplies, and from groceries to hair care and skin care products, the word natural packs a powerful marketing punch. For most of us, natural equals good.
Well, I like and use many natural products, too. (Some are better than others, mainly because the FDA really has no legal definition or certification for products billed as natural.) At the risk of sounding trite, one of the reasons I like natural products is that I care about nature. Wilderness has some sort of primal power that’s good to us all: In the arms of Mother Nature, out in a desert or next to a lake or sitting in the woods, a person can find solace, reflection, inspiration, and rejuvenation. It’s that last part—rejuvenation—that I find most interesting in my line of work. I care a lot about rejuvenation.
What does it mean to be rejuvenated? It’s common in the skincare field to think of it in the simplest terms, as a means to erasing some of Father Time’s footprints on your face. This is a piece of the puzzle, for sure. Yet as a nurse-entrepreneur who serves people seeking this elusive “thing”, I am concerned about so much more than those simplest terms. To me, all of my clients are so much more than their exterior selves, and I have a passion for helping them not only look rejuvenated but feel rejuvenated. Sometimes, sure, you better believe that feeling comes in the form of Botox, blue-light therapy, or a lotion labeled natural. But sometimes? You just need to get outside to a quiet place in nature.
Rejuvenation is about restoring a vitality that, for whatever reason, has been diminished. I want that for all of my clients. To that end, I wouldn’t think twice about prescribing to any of them a long walk in the woods. Nature can do a great deal of the rejuvenation that you just can’t find in a syringe, tube, or bottle on my shelves!